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Customer Engagement Strategy Manager

Valley National Bank
$98,400.00 - $171,900.00 / yr
United States, New Jersey, Morristown
Oct 30, 2026
Responsibilities include but are not limited to:


  • Engagement Strategy & Needs Discovery


    • Set the engagement strategy that helps bankers uncover needs, deepen relationships, and match customers to the right solutions.
    • Define needs discovery, customer profiling, and conversation approaches for personalized, relationship-based engagement.
    • Build the lead and opportunity logic that surfaces and ranks the best opportunities within existing books of business.


  • Insights, Tools & Capabilities


    • Advance customer insights, Next Best Action, recommendations, and AI-assisted guidance so bankers get relevant prompts at the point of conversation.
    • Work with business leaders and cross-functional teams to set the vision, roadmap, and priorities for engagement tools, including CRM.
    • Measure adoption and effectiveness against customer, colleague, business, and platform data, and use the results to shape the next round of priorities.


  • Alignment, Delivery & Governance


    • Create continuity across interactions and business partners so colleagues work as one team around the customer rather than by channel or line of business.
    • Present recommendations to leadership, build alignment, and influence priorities and decisions.
    • Escalate significant business, operational, or strategic issues, and comply with applicable regulations, policies, procedures, and required training, including BSA, USA PATRIOT Act, and OFAC.



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