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VP, Business Development

BlueCross BlueShield of South Carolina
life insurance, paid time off, 401(k)
United States, West Virginia
Oct 24, 2025
Internal Reference Number: R1047627
Summary Why should you join the BlueCross BlueShield of South Carolina family of companies?

Other companies come and go, but we've been part of the national landscape for more than seven decades, with our roots firmly embedded in the South Carolina community. We are the largest insurance company in South Carolina ... and much more. We are one of the nation's leading administrators of government contracts. We operate one of the most sophisticated data processing centers in the Southeast. We also have a diverse family of subsidiary companies, allowing us to build on various business strengths. We deliver outstanding service to our customers. If you are dedicated to the same philosophy, consider joining our team!

Position Purpose:

As the Vice President of Business Development, you will be responsible for leading long-term growth initiatives by identifying and pursuing new market opportunities and revenue streams. You will define, develop and execute organization's business development strategy to achieve growth targets. The Vice President of Business Development prospects and develops leads including leading response to requests for proposals (RFPs). Description

Location: This position is full-time (40-hours/week) Monday-Friday working either remote in the United States or onsite at our 4101 Percival Road, Columbia, SC location. Travel is required.

What You'll Do:

  • Develop and implement initiatives and programs to assist organization to meet long term goals and objectives.

  • Evaluates organizational performance, strengths and weakness, and competitive landscape in order to identify new growth opportunities.

  • Ensure business development plans are positioned and communicate appropriately.

  • Responsible for development of new account sales and ensuring sales objectives are met.

  • Manage existing partnerships and relationships with consultants and brokers to ensure continued value and mutual growth.

  • Researches/compiles presentations and sales materials as needed.

  • Coordinates client and agent input into renewal process.

  • Conduct comprehensive market research to identify new opportunities and understand industry trends and the competitive landscape.

  • Collaborate with the sales team to align strategies and maximize lead conversion. Delivers presentations and proposals for groups.

  • Creates and oversees effective marketing materials in all channels (print, trade show, web, and other media) to ensure company's value is communicated to the potential prospects and current customers.

To Qualify for This Position, You'll Need the Following:

  • Required Education: Bachelor's degree

  • Degree Equivalency: 4 years of direct self-funded employer sales/marketing experience

  • Required Experience:

    • 10+years business development, sales, in healthcare insurance industry.

    • 4 years direct sales and marketing role (may be concurrent).

  • Required Software and Skills: Microsoft Office

  • Required Licenses and Certificates: Department of Insurance Licensure must be obtained within 60 days of hire in state employed.

  • Work Environment: Typical office environment. Travel is required to support company revenue objectives.

We Prefer That You Have the Following:

  • Strong sales knowledge, understanding of principles and techniques.

  • Ability to work independently, prioritize effectively and make sound decisions.

  • Good judgment skills.

  • Effective customer service, presentation and organizational skills.

  • Analytical or critical thinking skills.

Our comprehensive benefits package includes the following:

We offer our employees great benefits and rewards. You will be eligible to participate in the benefits the first of the month following 28 days of employment.

  • Subsidized health plans, dental and vision coverage

  • 401k retirement savings plan with company match

  • Life Insurance

  • Paid Time Off (PTO)

  • On-site cafeterias and fitness centers in major locations

  • Education Assistance

  • Service Recognition

  • National discounts to movies, theaters, zoos, theme parks and more

What We Can Do for You:

We understand the value of a diverse and inclusive workplace and strive to be an employer where employees across all spectrums have the opportunity to develop their skills, advance their careers and contribute their unique abilities to the growth of our company.

What to Expect Next:

After submitting your application, our recruiting team members will review your resume to ensure you meet the qualifications. This may include a brief telephone interview or email communication with our recruiter to verify resume specifics and salary requirements.

Management will be conducting interviews with those candidates who are the most qualified, with prioritization given to those candidates who demonstrate the required qualifications.

Equal Employment Opportunity Statement

BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains affirmative action programs to promote employment opportunities for individuals with disabilitiesand protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations.

We are committed to working with and providing reasonable accommodations to individuals with disabilities, pregnant individuals, individuals with pregnancy-related conditions, and individuals needing accommodations for sincerely held religious beliefs, provided that those accommodations do not impose an undue hardship on the Company.

If you need special assistance or an accommodation while seeking employment, please email mycareer.help@bcbssc.comor call 800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.

We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer. Here's moreinformation.

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